Article Marketing Strategies to Dominate Your Niche

If you have a limited amount of money to put into your network marketing business and you are looking for “1” strategy that can help you dominate your niche, then Article Marketing will serve you well. The strategies that I’m going to layout for you will allow you to use Article Marketing to Dominate Your Niche and will only require you to purchase “1” piece of software. This software is used by Elite Article Marketers and will allow you to compete with them when it comes to marketing your business opportunity. You can get a 90 Day Money Back Guarantee, but once you start using this software, you will not want to be without this valuable marketing resource.

Article Marketing Strategy Step 1: Get a Blog – If you don’t have your own blog I highly recommend that you starting your own WordPress Blog. Search engines like blogs because there is new content constantly being added and this will help you get higher search engine rankings. Your blog is going to be the central point for all your marketing efforts. When you write a new article you’re going to post it on your blog first and then make some minor changes and submit it to the article directories and link back to article on your blog. This will give you back-links from the article directories and also help your blog and the article get higher search engine rankings. Over time this will generate free traffic to your website.

Article Marketing Strategy Step 2: Ad Content to Your Blog – Now that you have your blog set up it’s now time to create the content articles to add to your blog. If you don’t have any ideas of what to write about, here are a few suggestions:

1. Interview a leader in your Network Marketing Company and post the interview
2. Write three to five success tips about how to be successful with you business opportunity
3. Write about new network marketing companies (you can do a search for NPROS and subscribe to their News Updates via email and get emailed about new network marketing companies and do a review of these new companies. Reviews of new companies get a lot of attention. My recommendation is to be positive and be honest in your review.
4. Write about leaders in other network marketing companies.
5. Write about Systems used by other network marketing companies.

You want to be focused in your articles and do not try to get ranked for too many keywords. An example would be this article that is focused on “Article Marketing Strategies to Dominate Your Niche”

Article Marketing Strategy Step 3: Submit Your Content to Article Directories – The software that I spoke about earlier is called Automatic Article Submitter and it is an awesome piece of software that allows you to automatically create and confirm your accounts to 100s of article directories; allows you to spin your article with a dictionary of 20K+ related words; conduct keyword analysis, and much more. If you were to do all of this yourself it would take you days or weeks just to set up your accounts with the article directories and you would still have to do all the other work that you can do with the push of a button with Automatic Article Submitter. Your article summary and author resource box will probably be the hardest things that you have to do inside the software and they are very easy to do if you have submitted an article to EzineArticles or one of the other article directories.

Article Marketing Strategy Step 4: Link to Your Blog from Article Directories – In your resource box inside your article in Automatic Article Submitter you have two chances to link back to your blog or another website or video you may make about your article. You do this by using anchor text which is the clickable text that takes you to a website or a YouTube video that you already have posted. This serves two purposes, one it gives you a link back to your blog from the article directory that it’s posted in and it gives you a link to a YouTube video (again this is only if you have a YouTube video that you made about the topic of your article, this is the link you want to encourage prospects to click on because it should have content that is different from the article and not the link going back to the article on your blog your blog). Once you have everything as you want it, now it’s time to create variations within your article using the submission software. You can create variations in your title, words, and whole sentences throughout your article. Once you have all the variations within your article, you are ready to submit it to the article directories. Make sure you become very familiar with the software so that you get the best use out of it.

Article Marketing Strategy Step 5: Commit to Writing an Article a Day for 90 Days – To get the benefits from article marketing that you desire, you need to commit to submitting one article a day for the next 90 days. Use these Article Marketing Strategies to Dominate your Niche or any niche that you want to dominate, and you will always be able to generate leads to your network marketing opportunity.

Article Marketing Tools Take You to The Next Step

Article Marketing Tools

Article marketing tools became the topic of my conversation at lunch with a client two weeks ago.

You might wonder how did it come up in discussion?

She is a company sales director looking for a different marketing strategy for 2013 than the one she had previously used. She started out by asking: “Can article marketing tools really produce?

Find out my response below…

First I reviewed her objectives for using online marketing tools and why she chose content marketing as the answer to her objectives.

After lunch, over our coffee, I indicated that if she wanted to get a leg up on promoting her web content, she should start by considering and then narrowing down an aggregation of ideas on successful article marketing tools. I could only start the process at that meeting.

She asked for some for-instances and I told some tips that I thought could help her get the most benefit from her article marketing efforts.

My first marketing tip:

Showing how other customers have benefited from your product will make your new visitors trust you and more likely to buy from you. Include a section featuring real-life testimonials from buyers who have used your product and were satisfied with the results.

We maintained a back-and-forth, ongoing Q & A as follows…
Question & Answer on Article Marketing Tools
She then asked:

QUESTION: But how can I attract people to my content?

My ANSWER: Most articles, unless they are specifically deleted, will stay on the internet forever. They can be used again and again to direct new traffic to your website. You can also use the article marketing tool of writing articles which highlight other articles you’ve written to increase your followers and networking.

Keep your website fresh by posting new content on a consistent basis. Spiders index your site based on content. You will be indexed more often and be more visible if you continue to provide new content. The more content you post, likely the higher the search engines rate your site and the more visitors you will attract.

QUESTION: How can I be sure site visitors read my content?

ANSWER: Your articles must be written well. Carefully proofread your articles, and ensure that they positively reflect your company, your product and your principles. By doing so, your customers will regard you in a positive light.

Use your title as the attention grabber. The title is your one chance to entice readers to read your entire article. Say it in the title, and then provide useful information with solutions to problems. A gripping title is one of the most important aspects of an article. Article marketing is big business, so make sure that you stand out in the crowd.

QUESTION: What about convincing readers you know your subject?

ANSWER: You will know how you can succeed if you keep going and become an expert. If you don’t know what you’re writing about, don’t do it, because you will then produce work that is not very good. Be open in your articles, and include original content. When your post, readers can relate to you, it allows them to build a deeper connection. This will improve your reputation as the reliable resource in your field of expertise.

Tell your readers something important. The better they like your writing and articles, the more likely they will be to come back again and again. Especially if they feel like you are offering them a lot of great useful information.

If your audience includes readers at different skill levels – tailor your articles to all of those different skill levels. If you are marketing a technical product, be sure to include technical terms. Because not everyone will be familiar with the technical terms, explain them in simple terms, too. Catering to your entire audience will earn you credibility and respect.

QUESTION: How about topics to choose?

ANSWER: Be strategic in formulating the topics of discussion for your writing. Consider which topics you are knowledgeable about and develop a real specialty in a particular niche by writing about topics associated with how prospects can benefit from them in that market.

QUESTION: What can you tell me about the content writing itself?

ANSWER: This one is easy… Information in your articles should be useful, relevant and high-quality. This is very important. Don’t try to fool your readers; they will know if your content is written to serve only yourself rather than to provide genuine and helpful information.

Put a lot of emotion into your writing, this will make you easy to relate to. If you come off as too sales-like or too frigid, some people will avoid your site and, as a result, you will lose business.

One way for you to make your article more effective as a marketing tool is to include a ‘hook’ or ‘attention getter’. The author has numerous ways that create attention-getters based on the nature of the content.

QUESTION: What’s a good way to conclude your articles?

ANSWER: Make your articles lead readers to a next step. Readers are canny enough to understand that a single article will not provide a complete solution for a problem or a full explanation of an issue. Before you begin writing your article, plan out what you think your readers should do after reading it. If you can plant that in your article, you will have readers handing out their money for the results.

Include a call-to-action that will make a strong impact on your prospects. The end of the article should make your reader feel charged and ready to take action. When you do this, your readers will be more likely to actually take that next step.

QUESTION: How about including a Bio Box?

ANSWER: Create an author box that is appropriate and effective. Explain why you write about the things you do. You’re going to want to ensure that your main site is linked back from the author box. Keep your author box info straight if you have different websites for different audiences, and make sure all links lead to the right site.

QUESTION: Tell me about the quantity of articles necessary and about distributing to article directories or blog networks.

ANSWER: Focus on the quantity and quality of each article you put on your site to be successful with your article marketing tools. This will help your readers out when you are able to constantly give them useful content. Once you get the hang of writing your articles, it can become easier for you and you can produce articles more quickly.

Remember that a few exceptional articles are more effective than a hundred fluff pieces. Avoid presenting copies of other articles. Instead, seek out marketing tools which enable manual submission of better quality marketing articles packed with keywords. Focus on sites that are relevant and trusted regarding the content you are submitting.

Try submitting a ton of articles. When posting on blog networks, craft your submissions in a consistent fashion. In order to adequately promote just one keyword, you have to submit a large amount of articles that contain the keyword. Submit multiple articles to directories and blog networks when using a popular keyword. Then you must make fifty posts to a private blog network if you want to get a relatively high ranking.

But, but, but…

That said…

You should not flood indexes with articles which contain identical content. There are many article indexes you should use in your article marketing efforts. It is easy to be tempted to submit the same article again and again to the vast number of indexes out there. Avoid doing this since search engines can discount your rankings.

I hope our dialogue helped. BTW, my client paid for lunch, so I guess she was pleased. By now you should be ready to try your own hand at article marketing. Your focus should be on at least keeping up with the competition by continually working on your marketing strategy. Hard work and information can help you succeed in this business.

Is There Actually Money to Be Made With Article Marketing?

Yes, if you do it right…

The simple but also probably quite infuriating answer to the title question is that ‘yes, if you have a good product and good article marketing strategy’. You have likely come across this kind of useless but also insightful answer before – for instance when researching other questions like ‘How much can I earn with affiliate marketing?’ or ‘How many articles do I need to write?’. Affiliate marketing, I have found, is a world full of such questions but, unlike most other commentators, in this article I plan to elaborate a bit more as to why exactly you cannot have a definitive answer. This is to say, why exactly is it impossible to generalise about the success article marketing can bring? In turn this can help us to determine whether article marketing is a marketing method right for your current or prospective business, and how exactly this success will be best achieved.

My experience in affiliate marketing…

Firstly, a bit about my own background in affiliate marketing. I have been in the affiliate marketing business for nearly four years now and now make around 10,000 (about $17,000) a year through my websites – I don’t see myself as a super affiliate by any stretch but I do think this amount of money is something a lot of would be affiliates aspire to. I aim in my articles to help others emulate my success and promote those products that I have found useful myself, on my own journey. I personally detest who sellers who market their products using their own success, and would firmly discourage you from any product representing a get rich quick scheme. In fact I predominantly use article marketing, along with email lists, to market my range of affiliate products over different sites. I have had both successes and failures with my techniques and now feel I am knowledgeable enough to impart some of my ‘wisdom’ (or something like that) on others.

Lessons learnt…

I would like to start by referring back to some of my original sites, many of which have been unsuccessful – from these I have learnt many lessons as to what makes a successful affiliate marketing strategy and knowing them could save you a lot of the time I wasted. The first piece of advice is to really try and find, and then promote, a product that you believe in, and which you would use, and have used, yourself. For a start this means the sales copy of the affiliate programme is good and the product will sell, if marketed correctly (you bought it yourself after all didn’t you?). It also means you have a working knowledge of the product and can offer insights and advice which others, who only promote the product for profit, cannot.

In an online landscape where content is king this factor cannot be underestimated; it also helps therefore to know the industry yourself to some degree before jumping in – this might only require a few hours research but very often the marketers who don’t know their stuff are found out pretty quickly. People will respect your heightened expertise (in comparison to standard, uninformative reviews) and in the end will be more likely to click through and eventually to buy a product you recommend. If you can input this level of expertise into the Site Build It format you give yourself a website capable of making good money with affiliate marketing – I will say quickly that SBI will save you a great amount of work, and cut out a lot of the effort, in putting together a quality affiliate site, leaving you to get on with the promotion and article writing.

Selecting a product suitable for article marketing…

The product selection is key to any affiliate’s success but there are other factors which are also extremely important to make an article marketing strategy useful. My first learning curve with article marketing came promoting a programme called Rocket Spanish – this was a programme I used myself and would recommend to anyone. However the saturation of the market was a huge obstacle – just searching for a review of the programme in search engine directories throws up a huge number of articles. To penetrate a market like this with article marketing is extremely difficult and which eventually I gave up on – writing for highly targeted traffic on a niche like that proved practically impossible.

This is a major problem with a marketplace like ClickBank – there may be a few gems but promoting a few different products with sky high gravity I have found none to be particularly successful. I do however promote one product with gravity 75-76 with which I had excellent results. There are however many equally useful, and hence lucrative, affiliate products out there so my advice is to do some research and try and find one which isn’t overly exposed to the market already.

Keep relevant and targeted towards sales…

I did try to overcome the problem of an over-saturated market by writing articles about wider Spanish topics such as grammar, and methods to learn the language. Having learnt Spanish for many years I was well qualified to do just this but still found I ran out of article titles quite quickly – this is something you need to avoid if you’re looking to write in quantity especially. These however taught me another lesson also – keep your content relevant and try, as far as possible, to include some form of pre-sell. If your articles are of excellent and useful content they may not necessarily be bringing the ‘right kind of customers’.

By this I mean you may be flooding your website with new traffic, but (and it’s an important ‘but’) they are only in search of more free tips, rather than purchasing your recommended product. Therefore the niche most suitable for article marketing is one where the customer seeks out the helpful information you can provide, but also there this information leads naturally to a sale of a particular product you recommend. This really is key and is the one sentence you should take away from this article, if nothing else.

The article marketing process – you get what you put in…

The rest of the process then becomes fairly standard and repetitive, but it is essential you stick with your marketing strategy. This means writing high quality articles with useful content as frequently as possible. I am not going to go into the ins and outs as to the general blueprint of a perfect article but here are a few pointers. I recommend answering a commonly asked question first of all but ensuring also that your title stands out – for instance you may see adverts saying ‘don’t buy product x before your read this’ or ‘product x is a scam’.

These are perfect examples of attention grabbing headlines – we all read these kinds of adverts just in case we’re missing some really vital piece of info (invariably however we are not). We can however use this same formula for our articles, make the title intriguing or essential and you ensure your article won’t blend into the lower reaches of the search engine rankings. I also recommend providing a good amount of useful and interesting content (between 1000-2000 words) – this highlights your expertise and quality articles are selected for republishing (and hence greater exposure) on a more regular basis.

Persist, you’ll get there eventually…

My final advice, if you are to have any success at all with article marketing, is to persist. Like any other business you can’t expect success overnight and with minimal effort put in – the process gets easier eventually as you get used to writing and is highly enjoyable when you start to see results. I wrote about 20 articles a week when I was starting out (not always posting to article directories) but didn’t see returns on my hours invested until about 6 months in. I kept trying different products and eventually hit the jackpot (a product both of my own skill and also a bit of luck I like to think!) – I am however still writing about ten articles weekly for my newest sites (having sold two recently) and hope to bring in more and more revenue. The more time I put in, following the guidelines I have outlined in this article, the more success I am sure I will have. Finally I would like to say a big thank you for reading and I hope you have found the article useful for your own efforts in article marketing.